Archway Pet Informational Comic #1

As a part of Archway's marketing campaign, I was tasked with creating visually consistent comics and graphics to educate their potential customers on the advantages of buying Archway's pet food over the competition's.
This comic focuses on the environmental reasons why using silver carp as a protein source for pet food can be extremely innovative.
My goal was to hook the viewer in with a question they've never thought of before, educate them on the current use of invasive fish in the commercial fishing industry, and then introduce them to Archway's process with the context of how it utilizes an untapped protein source.